Choosing the right keywords for your web page is a crucial piece of the puzzle. If you are not using the words that people are typically using or searching for, you are missing out on a ton of …
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FREE ONLINE MARKETING TIPS
“I’m on Facebook. I don’t need a website.†That’s what a recent client told me when we sat down to discuss building a website for her small business. I was in shock and awe. After roughly …
The Basics of E-mail Marketing
For the past couple weeks in Internet Marketing we have had a few guest speakers come in and talk about their expertise. About two weeks ago we had the lovely D'nelle Thorneberry come in and talk to …
How to Pitch SEO To Get The Check
There is a breakdown in communication between SEO experts and business managers. Many of the business decision makers who write the check for your SEO services only have a vague idea of what SEO …
Tips for Women in SEO: A Word from Outspoken Media’s Lisa Barone
I recently had the chance to catch up with Lisa Barone, the Co-Founder and Chief Branding Officer of Outspoken Media, an Internet marketing company that specializes in link building services, online …
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SEO Challenges For Small Businesses That Have No Physical Presence
As a web design/development student, the subject of SEO is relatively new to me. I wanted to explore how Internet Marketing applies particularly to home-based businesses, sole proprietorships and …
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