Do you really think that your site is ready? Is it ready to make money? Does your site have all that it takes when it comes to Search Engine Optimization? Well in this article I want to help you make sure that your site is on top of your competitors and ready for the Internet world today and for years to come.
In the Web designer world as we know it today, there are many people who know how to code, know how to design a website, but don’t know how to make sure that it’s ready to produce revenue for years to come. It seems like code is pushed when it comes to making websites, but these websites look good, and are coded well, but don’t produce as much revenue as the websites which almost have perfect Search Engine Optimization “which don’t look as nice,” but are making three times the money.
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Even though Search Engine Optimization is a very important tool when it comes to a website receiving traffic, it has not always been around. This miracle worker as we know it, has a past which started out nonexistent. When the Internet was in its beginning developing stage, there were only websites with links. Not to go too deep into this history, but there was literally no competition until more businesses wanted websites. They also wanted their information to get out there and they wanted to make money fast . Just think of how many businesses all did this at the same time. Everyone wanted to be number one because they wanted to be on the top. Well now we have Search Engine Optimization, which evenly and fairly distributes all websites in a listing form for Internet users to choose from. The main question is, who will be number one on that list, and what will one have to do in order to be number one on that list?
Seo Magic
If you are wondering what exactly Search Engine Optimization is, don’t feel bad, there are many web designers who are steered in all different paths, which are excellent when it comes to raw web designing, but are not so awesome when it comes Search Engine Optimization. So now, what really is Search Engine Optimization? Well the definition is simple. Search Engine Optimization is the process of getting Internet users to come to your website through the natural and endless listings of all search engines. To put this into even simpler terms, when you are looking for something particular, but don’t know what website to go on, you go to google.com “or any other search engine” to type your ideas and then magic happens. You automatically are given a list of websites in seconds.
Everyday People
Usually, nine out of ten people click the first website because many people don’ t know much about the Internet as there is, so they tend to think that the first website that the search engine produces is the site that must be that much more important than the other sites. So your goal is to do your best in making sure that your site makes a grade of “A ++” when it comes to Search Engine Optimization by making sure that it is the first on that list. In order to make this dream come true, there are certain parts of your website that you must pay close attention to. Those parts are listed below.
Information below:
Here are some examples from How Much is Google Worth by Ross Jones of 2 the Top Web Design.
Page File Name
When saving your files, you need to be very careful to save them the way you would want your viewers to see them as, because this file name will appear in the web browsers address box.
Title (Page Title)
The Title is sometime ignored when making a website, but is very much paid attention to and you can even see it on your tabs. The Title can be found in the header part of the coding of your website. Make sure you edit and change this into the title of your article so that this can appear on your tab. The provides repetition and consistency with search engines.
Page Headline
The Page Headline is one of the many parts of the article that many search engines pay attention to. This is considered one of the places that you must have the right words. Search Engines can also pulls from this Article’s Headline and put you that much closer to being ahead of your competitors.
Inside body content
By having certain key words repeating through your article, “In not an annoying manor,” can also show and help search engines to pull information from your site. Search Engines look for keywords that users type in when they are looking for a particular site. This alone can drive much traffic to your site. Content is also a great key factor when building your site. Search Engines love content, and the more you have the more keywords you have to offer.
ALT TAG
Make sure when you save any picture, save the name in reference to your article. Your pictures shouldn’t be named “Pic 1 or Pic 2.” Your picture needs to be named keywords that have to do with your article. Search Engines pay close interest to these things also.
Video File
Your Video file’s Title should be relevant to the title of your article. This can help with Traffic from wherever your video is being broadcasted, to your site.
Links
Links are very essential to your site’s future. Every link on your page MUST have something to do with your article. You can’t have links talking about food when your website is about PHP coding. Search Engines look down on these things, and this along could put your site on the wrong path of not being in that number one spot.
Even though these major parts of your website are very important, many don’t pay much attention to them and their website doesn’t make as much progress. Making sure that your website’s SEO foundation is strong is very essential to a future of great business. If these parts of the website are ignored, your website can literally seem as if it’s like a tree in the middle of the forest with no roots.
Your website would soon be useless and not earn any revenue. Nobody wants their competitor’s website to be number one on their user’s search engines while your website lingers at the number twenty spot on page two.
Your foundation must be protected because it could help you in the long run business wise and it could provide safety for your site. In Drew Meyer’s article” Builders, Strong Foundations and SEO,” He compared a website to a house. If you are quick to build a house without paying attention to background features that replenish the house, soon the people move in and before you know it, the house starts getting destroyed from the inside out. This is the same as website. If you are quick to build a website and you don’t pay attention to Search Engine Optimization, but you do pay attention to the physical appearance, your site can crank in many angles and your business would, thereafter, be at a risk.
Another key to your website which shouldn’t be ignored is your Google Analytics page. Don’t have one, well you really should. This very helpful tool helps the web designer to see the traffic and results of their website’s success.
With this tool you could monitor how people get to your site and what people like and don’t like. This information can be revealed by seeing what pages of your website are being viewed and which are not. This could also be shown by reviewing how long the user is on your site. These details are very essential when it comes to keeping up with your website’s Internet life.
There are many reasons why Search Engine Optimization is important for one to pay close attention to when they are building their website. That strong foundation is very important when it comes to your website’s success. This topic along brings money to the internet as we know it and will continue to grow as time goes by. Is your site SEO friendly or not? If your answer is the second choice, you should open your mind and fix your foundation. Trust me; your pockets will thank you!
Sources:
Ways to Protect your SEO During a Website Redesign by Seth Price
Builders, Strong Foundations and SEO by Drew Meyers
How Much is Google Worth by Ross Jones of 2 the Top Web Design
Perfect SEO Infographic: Right Words in the Right Place by Ross Jones of 2 the Top Web Design
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